Designed for modern CPG and retail brands, BrandBuddy is an advanced in-store promoter app that transforms how field teams operate. With smart dashboards, geo-fenced attendance, and live sales capture, your team can execute retail campaigns with precision, consistency, and absolute accountability.

BrandBuddy provides the tools you need to bridge the gap between brand strategy and store-level execution.
Unified platform to manage promoters, tasks, and inventory in one place.
Real-time visibility into product movement at the individual retailer level.
Complete oversight for brand managers to optimize in-store performance.
Intuitive interface designed for rapid daily tracking and reporting.
Verified check-ins via geo-fencing and live photographic proof of work.
Enterprise-grade infrastructure that scales from 10 to 10,000+ stores.
Ensures 100% retail compliance and high-performing field execution.
Turns raw data into actionable insights for immediate store-level impact.
Provides leadership teams with total confidence and control at scale.
BrandBuddy is more than just an in-shop promoter app. It’s a full-featured operational engine built for fast, secure, and reliable execution of in-store campaigns. We close the visibility loop between planning and performance.

Eliminate time-theft and ensure field accountability with location-intelligent check-ins.

BrandBuddy is built to streamline every aspect of your on-ground execution. From setting up teams and defining territories to managing sales orders, stock flows, and daily attendance. With a configurable setup coupled with smart automation, the platform ensures process consistency and control at scale.
The Heera DMS provides a comprehensive suite of tools designed to optimize your entire supply chain. From secondary sales visibility to automated compliance, we help FMCG brands scale with confidence.
Gain instant insights into secondary sales from distributors to retailers, enabling precise data-driven forecasting.
Configure and enforce uniform pricing rules and promotional schemes instantly across your entire distribution network.
Monitor distributor stock levels with precision to eliminate stockouts and reduce costly overstocking situations.
Streamline damage logging and returns by SKU or invoice, ensuring complete accountability and reducing manual errors.
Access detailed transaction histories for every outlet to drive hyper-targeted promotions and maximize field force impact.
Automate stock replenishment based on real-time demand data for a seamless, uninterrupted supply chain.
Optimize delivery routes and stock rotation to boost distributor profitability and strengthen partnership loyalty.
Harness advanced analytics to act as a catalyst for growth across General Trade channels and all key KPIs.
Built-in GST-compliant invoicing, e-way billing, and automated tax reporting to keep your operations worry-free.
Driving efficiency and growth through decades of innovation and specialized industry focus.
Everything you need to know about optimizing your distribution network with Heera DMS.
A DMS is a comprehensive digital ecosystem that streamlines the entire supply chain. It synchronizes warehouse inventory, automates order processing, and provides real-time visibility into secondary sales, ensuring that manufacturers and distributors are always in sync.
By utilizing real-time data syncing, our DMS tracks every product movement from the central hub to the retail shelf. This eliminates 'blind spots' in your distribution network and helps prevent stock-outs or overstocking.
Absolutely. Our system is built with a robust API-first architecture, allowing seamless bi-directional integration with popular ERPs like SAP, Oracle, and Microsoft Dynamics, as well as custom accounting software.
Most clients see a 15-20% reduction in distribution costs within the first six months. This is achieved through optimized route planning, reduced manual errors, and better credit management with retailers.
Yes, we provide a dedicated mobile application that works offline. Sales reps can take orders, track their targets, and view retail history even in remote areas with poor connectivity.
Depending on the size of your network, a standard implementation ranges from 4 to 8 weeks. This includes system configuration, data migration, and comprehensive training for your staff and distributors.
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