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Partner onboarding:

A quick and efficient process for growth

The first step toward achieving exponential benefits far into the future

“The beginning is the most important part of the work.” –Plato

A good start provides a strong and sound foundation for a relationship. Partner onboarding is one of the most important steps of the partner-vendor relationship.

Alcatel-Lucent Enterprise Partner onboarding is a multistep, structured process to initiate and integrate new participants into the ALE Partner Program quickly and efficiently.

The end result? A better Partner experience. Better business.

Our commitment

Support our Partners along their journey, to reach their business goals while making it easy to work together.

The onboarding journey

Quick and efficient onboarding for success

The Partner onboarding journey is a well-structured program designed to help Partners become successful and profitable selling ALE solutions, products and services. It complements the Partner Program. Onboarding begins after the contract is signed and provides a milestone roadmap the first 12 months of the partnership agreement. It is the start of a long and fruitful relationship.

50+Partners onboarded each year

30 Days

Sales activities

  • Business plan for the current year
  • Share partner profiling

Portal

  • User creation and persona
  • Access to MyPortal
  • Operations training

Initial enablement

  • Sales workshop
  • Pre-sales workshop
  • Order Lab and Demo kit

Kick-off meeting

  • Team alignment
  • Onboarding plan preparation and signature (includes marketing plan)

60 Days

Sales activities

  • Engage in first sales opportunities
  • Joint account planning

Marketing activities

  • Execute first marketing (lead generation) campaign

Training and certification

  • Sales certified
  • Pre-sales certified
  • 1st level of post-sales (ACFE) certified

1st Review with CSM

  • Review 30 days actions

90 Days

Sales activities

  • Collaborative selling
  • Celebrate first wins

Marketing activities

  • 1st joint blitz days
  • Sales incentive launched
  • Customer event

Post-sales enablement

  • Lab and Demo hands-on

2nd Review with CSM

  • Review KPIs (pipeline and revenue achievement)
  • Check accreditation

6 Months

Sales activities

  • Collaborative selling
  • Sales and pre-sales able to sell autonomously

Training and Certification

  • 2nd level of post-sales (ACSE) certified

Marketing activities

  • 2nd joint blitz days
  • Second wave of marketing campaigns

3rd Review with CSM

  • Review KPIs (pipeline and revenue achievement)

The 4 pillars of successful Partner onboarding

People

Skilled and knowledgeable resources to support onboarding activities and ensure a smooth transition into the Partner Program.

Training

Comprehensive training programs to equip Partners with the necessary skills and knowledge to effectively sell and support ALE solutions.

Processes

Well-defined processes and workflows to streamline onboarding activities, ensuring efficiency and consistency.

Tools

Access to a suite of tools and resources to facilitate onboarding, including documentation, portals, and support systems.

Benefits

Speed

Partner is trained and accredited quickly Partner can sell and create pipeline quickly Partner can install the first project within 3 months

Customisation

Program is discussed with each Partner, individually Program is adapted to each Partner’s potential Feedback channel is used to improve the program

Governance

Regular onboarding journey follow-up Available remote assistance Available on-site support

Profitability

Reduce total cost of partnership Create sustainable pipeline Generate recurrent revenue

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